Most Amazon ad accounts waste spend in places nobody's watching. I rebuild them into clean, rule-driven systems — then automate the bidding, harvesting, and negatives so ACOS keeps falling while sales climb.
A few accounts where the work showed up on the bottom line. Numbers are rounded — the full breakdowns are yours on request.
Restructured a sprawling auto-only account into intent-segmented campaigns, then automated the bidding.
Defended the hero ASIN against competitor targeting while opening profitable new placements.
Aggressive negative mining and harvesting across a 600-ASIN catalog, run monthly on documented rules.
Ramped a Q4 push — broad discovery early, exact-match harvesting before the rush, dayparted bids through peak.
Department-head-level PPC across multiple brands and portfolios.
Earlier: customer-experience and team-lead roles (2017–2020).
Every account gets the same disciplined loop. Nothing changes on a feeling; it changes on data and a documented rule.
Strip the account to a clean structure — single-purpose campaigns, tight ad groups, no overlap I can't measure. You can't optimize what you can't read.
Pick the work, or stack a few.
Reports go in, an optimization engine does the math, an upload-ready bulk file comes out. The judgment stays human; the grind doesn't.
bids · placements · harvest · negatives
Reads the Targeting, Placement, and Audience reports plus your bulk file, then writes back optimized bids and multipliers tuned to target ACOS.
reports → optimized bulk file
Monthly negatives and harvests applied against each product's own rule set — so wasted spend never compounds and converting terms get promoted.
monthly · per-product rules
Scores every target against the listing so off-intent keywords get flagged and cut before they ever burn budget.
scored against the listing
Pulls competitor and product-page data straight from the catalog, so targeting reflects what the listing and the market actually show.
competitor + PDP intel
Generates ready-to-upload campaign bulk files — structured ad groups, keywords, and starting bids — so launches take minutes, not afternoons.
one upload-ready file
The third-party software I run day to day — research, automation, and account management.
ClickUp
Helium 10
DataDive
Data Rova
Hector
Google Suite
Keepa
Claude CodeClickUpHelium 10DataDiveData RovaHectorGoogle SuiteKeepaClaude Code
The Amazon spaces I've run ad spend in — each with its own buyers, seasonality, and margin math.
Send me the account (or just the numbers that are bothering you) and I'll tell you where the waste is and what I'd do first.
Or copy it: kirkjabeduremdes26@gmail.com